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April 15, 2014
Sally Ormond How an Explainer Video Will Help Your Business
By Sally Ormond
What's an explainer video?

It's a great tool that quickly gets across the message about the benefits of your product or service to your audience.

Hmm...that sums up this whole post really. But as it's a bit short, let's have a think about how to make your explainer video as powerful as possible.

You already know how much Google loves video marketing, so the addition of an explainer video on your website, YouTube channel and social media platforms has to be a good thing.

A couple of examples [...]

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Recent Articles:
Could Your Small Business Be The Next Hacking Victim? (Video)
What if you woke up one day, hopped on over to your website and found it didn't exist anymore?

Or checked your business bank account and the balance was a big fat zero?

Or discovered all of the customer data (including credit card numbers) had been stolen from your business by a hacking group?

Doesn't sound pretty, does it?

You might be thinking the bad guys wouldn't mess with your business — it's too small. But on that point, you would be wrong.

The real truth is one in [...]
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